Thursday, March 20, 2014

Auto Upholstery Bay Area - 1953 Mercury Interior restoration - Cooks Upholstery and Classic Restoration Redwood City 650-364.0923

We are redoing the interior of this 1953 Mercury.

Ford Motor Company was the only maker to introduce completely new styling for 1952 and Mercury received the same sort of tight, clean lines as that year’s Lincoln. Wheelbase was unchanged.  The flathead V-8 was retained with power boosted to 125 hp by a higher compression ratio.  This new styling with refinements was carried over in 1953 along with some model shuffling, and emerged with two series; the Custom and the Monterey.  Monterey’s were the upscale models, Mercury’s had an interesting dashboard with aircraft-type toggle levers for heating and ventilation flanking a central gauge cluster.


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